We’ve all been a part of change initiatives. Whether it was related to culture, strategy, or something else, it likely began with a massive kick off event.
I’ve watched companies spend so much time, energy, and resources prepping for a launch, that they are exhausted as the real work begins. There are big announcements, beautiful decks, launch parties. But then… little happens.
There are times when a big splash is a needed part of change. But after the dust settles, what matters most are the stealthy and consistent actions of leaders. Let’s say you want to change the culture of your company. Once you set the vision, you must infuse the desired change into every conversation. Of course, you can’t just be a broken record. It’s a strategic effort to find elements of your culture that connect to the work that is right in front of you. For example, you can identify and discuss an aspect of the culture and talk about why it’s important and how it applies to the topics being addressed right now. It’s not just repeating the same stuff over and over – you make it relevant and real in each situation. You must walk the walk.
Grand launch efforts, while often nice, won’t make change happen. Through stealthy, consistent, and simple actions, leaders can successfully create transformation in their companies.